Instagram giveaway guides
Everything you need to run an Instagram giveaway, from the first idea to the winner announcement. Practical guides with copy-ready templates, written for creators and small businesses.
How to do a giveaway on Instagram, step by step
How to do a giveaway on Instagram in 6 steps: set a goal, pick a prize, write the rules, post, draw a random winner fairly, then announce and deliver.
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Instagram giveaway rules: 8 templates you can copy
Instagram giveaway rules: 8 copy-ready templates, a checklist of what every rule set must include, and Instagram's promotion guidelines in plain English.
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Giveaway laws in the US: sweepstakes official rules explained
US giveaway laws in plain English: sweepstakes official rules, no purchase necessary, void where prohibited, and NY, FL and RI registration. Not legal advice.
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Fake Instagram giveaways: how to spot them and prove yours is real
Fake Instagram giveaways copy real accounts to steal money and passwords. Learn the warning signs, how to check a win and how hosts can prove a fair draw.
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25 Instagram giveaway ideas that bring the right followers
25 Instagram giveaway ideas: formats that work, prize ideas by business, inexpensive giveaways and comment prompts to copy. Plus the ideas to skip.
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Giveaway caption templates, from launch post to winner announcement
Copy-ready giveaway caption templates: launch posts, reminders, entries-closed posts, winner announcements and the message to send the winner.
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Instagram giveaway hashtags: which to use, and when they hurt
Which Instagram giveaway hashtags to use, how many Instagram allows (five per caption), how hashtags help or hurt a giveaway, and 8 sets you can copy.
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How to pick a giveaway winner on Instagram, live or recorded
How to pick a giveaway winner on Instagram: compare random draw methods, run a live or recorded draw, check winners and use alternates. With a live script.
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Christmas giveaway ideas for Instagram, with captions to copy
Christmas giveaway ideas for Instagram: 12 days of Christmas, gift-it-to-someone and small business prizes, a shipping-safe timeline and captions to copy.
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Mother's Day giveaway ideas for Instagram
Mother's Day giveaway ideas for Instagram: prize and "tag your mom" formats, 2027 dates for the US, UK, Canada and Australia, plus captions and rules to copy.
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Black Friday giveaway ideas for small shops
Black Friday giveaway ideas for small shops: when to post in 2026, a 5-day giveaway calendar to Cyber Monday, free-entry rules for the US, and captions.
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Christmas raffle ideas, and how to run a fair holiday draw
Christmas raffle ideas for work, school and Instagram: raffle vs giveaway, when selling tickets is regulated, a free-entry draw and a 12 days calendar.
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Thanksgiving giveaway ideas for Instagram
Thanksgiving giveaway ideas for Instagram: a thankful-for-you follower giveaway, 2026 timing around Black Friday, prize ideas, rules and captions to copy.
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Valentine's Day giveaway ideas for Instagram
Valentine's Day giveaway ideas for Instagram: tag-your-person and Galentine's formats, prizes for two, a February 2027 timeline, rules and captions.
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Easter giveaway and raffle ideas, from Story egg hunts to hampers
Easter giveaway ideas for Instagram: a Story egg hunt, Easter hamper prizes, free-entry Easter raffles for schools and clubs, 2027 dates and captions.
- Anniversary giveaway ideas for business birthdays and follower milestones Anniversary giveaway ideas for your business birthday or a follower milestone: 9 formats, one winner per year in a single draw, rules and captions to copy.
- Halloween giveaway ideas for Instagram Halloween giveaway ideas for Instagram: a 13 nights countdown, costume comment giveaways, free-entry Halloween raffles, 2026 and 2027 dates and captions.
- Father's Day giveaway ideas for Instagram Father's Day giveaway ideas for Instagram: tag-your-dad formats, prizes, the 2027 dates (June 20, and September 5 in Australia), captions and rules to copy.
- 2027 giveaway calendar: dates and ideas for every month A 2027 giveaway calendar for Instagram: every holiday and national day worth a giveaway in the US, UK, Canada and Australia, month by month, with ideas.
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Secret Santa rules, plus white elephant, Yankee swap and Kris Kringle
Secret Santa rules for work and family, white elephant and Yankee swap rules, Kris Kringle, the Christmas dice game and office gift exchange games to print.